A Smarter Way to Track Cycling Gear Sales

A group of cyclists riding road bikes on a paved path, with a soft-focus background of greenery and other riders. In the foreground, a beige text box reads, “Smarter Way to Track Cycling Gear Sales” and describes the Shomp website as a tool for finding cycling gear sales from 70+ stores. The text box is labeled “The Old Guy Bicycle Blog” at the bottom.

As someone who’s always looking for deals on quality cycling gear, I recently came across a new tool that might help fellow riders save time and money. It’s called Shomp, and it tracks sales across 70+ cycling apparel and gear brands — including Rapha, Pearl Izumi, Le Col, Velocio, and more.

You can follow your favorite brands or categories and get a single daily email that shows all current sales. No need to dig through dozens of promotional emails or jump between websites. I’ve checked out their cycling apparel and bike gear sections and was surprised by how many stores they include — some I hadn’t even heard of.

I’ve been cycling for years, and I can’t count how many times I’ve gone from one brand’s site to another trying to find a decent sale on bibs or jerseys. I don’t love getting bombarded with promo emails either. Shomp feels like a clean shortcut — one page, and I see what’s worth clicking on.

Here’s how I think it could help:

  • Looking for end-of-season gear clearance across multiple brands.

  • Wanting to try a new brand but waiting for a discount.

  • Quickly checking for deals before a big tour or event.

Shomp is completely free and doesn’t sell your data. It’s just a clean way to stay on top of cycling discounts without the hassle. If you're like me and enjoy saving without the hunt, it might be worth checking out.

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