Cycling & Greenwashing — What’s Real and What’s Marketing?
Last Updated: November 25, 2025 Quick Answer: Yes—cycling is a clean and low-impact way to move your body, but the industry around it sometimes exaggerates how “green” it really is. As a 70-year-old cyclist who’s been riding for decades, I’ve seen how much of the eco-talk is clever marketing—and what’s actually worth trusting. 💙 Support The Old Guy Bicycle Blog: If my honest cycling content helps you, using my affiliate links keeps this site going at no extra cost to you. Thank you for supporting a 70-year-old cyclist who still rides 100+ miles a week. Is Cycling Really as “Green” as Companies Claim? Here’s the truth from someone who’s ridden for over 150,000 miles: cycling itself is green—but the cycling industry isn’t always honest about it. Corporations and governments know cycling has a great public image, and they want to attach themselves to it. Sometimes they earn that association. Sometimes they don’t. That disconnect is the heart of the greenw...
